Iman Ama draws inspiration from African botany, honoring its profound connection to nature and our ancestors. We celebrate the legacy of the calabash: by reimagining its raw, organic form, we preserve its traditional function while transforming it into a modern vessel for everyday essentials. Our bags embody the symbolic essence of the calabash, rooted in African heritage, shaped by nature, and rich in cultural meaning. Through this revival, we reconnect today’s urban dwellers with timeless traditions, reminding us to always carry a piece of nature by our side.

Guided by circular economy principles, we are committed to minimizing our carbon footprint and promoting a more sustainable future. For us, a great product is not only defined by design but also by ethical production and lasting quality. That’s why we prioritize short European supply chains and collaborate with trusted partners who share our values of sustainability and responsible manufacturing.

As we grow into European and International markets, we ensure that our expansion remains environmentally conscious. By working with wholesale buyers, we consolidate shipments, reducing waste and optimizing logistics to lessen our impact on the planet. Through these efforts, we remain dedicated to creating products that respect both people and nature.

Traditional savoir-faire made in Italy meets innovative bio-based material. Designed in Switzerland, our main collection bags are meticulously handcrafted in Italy by a family-owned atelier specializing in leather goods, where expertise has been passed down for generations.

We pair this craftsmanship with innovation, using OHOSKIN®, a premium vegan leather made from Sicilian orange peels and cactus waste, and VEGEA® Grape Leather, crafted from agricultural grape marc waste. These pioneering materials offer a refined, durable, and supple finish, merging tradition with sustainability.

At Iman Ama, we are equally committed to supporting local sourcing and labor. Our bags, made from deadstock Swiss SCHOELLER® fabric, are handcrafted in Geneva by an independent tailor and leather artisan. By collaborating with local professionals, we offer our customers a high-quality Swiss craftsmanship, while also promoting sustainability and ethical production.

At Iman Ama, we prioritize conscious efforts to reduce our environmental impacts. Therefore, our packaging is designed to minimise waste as much as possible. We favour ‘’less is more’’ which means that we use the bare minimum to pack our bags. Our boxes, handbag tags and internal cards are all printed with a local independent print production specialist and certified FSC (Forest Stewardship Council). Our dust bags are made from 100% cotton flannel made in Italy.